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Design Successful Advocacy & Policy Influencing course

Training date
Registration deadline

Advocacy & Policy Influencing (API) and lobbying are part of virtually every change intervention in society. More than ever, it's vital to become effective and sustainable in your policy intervention because policies affect the lives of all citizens. When you choose this course, you'll be designing your own API plan. It includes three weeks of interactive online sessions and one week of face-to-face sessions in Ede - the Netherlands. Your focus is on design of a strategic and successful API intervention, analysing your case in its API context, making strategic choices, and developing your own API plan. You will converse with other participants and facilitators regarding their experiences and policy contexts in the classroom, during breaks and in the evenings.

  • Understand how to create a systematic strategy for lobbying and advocacy actions
  • Analyse stakeholders and policy contexts
  • Understand how you can influence policy development or implementation processes
  • Gain insight into building strong coalitions, and select your political targets
  • Use practical tools and methods to plan, prepare and implement advocacy initiatives
  • Develop the API plan for your own case in its policy context

Your profile

You are a professional engaged in or responsible for lobbying and advocacy programmes, representing an NGO or other civil organisation, a government entity or a social enterprise. You are in search of the key knowledge, methods, tools and skills to perform strategically in policy influencing.

Blended course

Are you starting to influence policies? Learn from a wide range of experts how to improve your lobbying efforts. Are you dealing with policy obstacles? Integrate your policy obstacles in your Theory of Change of your project or programme, and receive follow-up coaching on your practical lobbying. Do you find it hard to get your lobbying messages across and convince your audience to change their behaviour? Learn professional lobbying skills for interest mapping, framing, win-win negotiations and delivering your advocacy message. Do you want to master all areas of effective Advocacy & Policy Influencing? Receive personal feedback on your API strategy, plans, and implementation through MDF coaching.

Fee information

€2250 The course fee covers the entire course, lunch and coffee/snacks during the blended sessions. It doesn't cover hotel accommodation or other expenses.

How to Register

Access our Design Successful Advocacy & Policy Influencing course page on MDF website, select the date you prefer, and click on the button Register here. If you have inquiries about the course, please get in touch with Jacqueline Stam via